Publications in OpenAlex of which a co-author is affiliated to this organization
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| Title | DOI |
|---|---|
| https://doi.org/10.1177/002224377801500308 | A Loyalty Group Segmentation Model for Brand Purchasing Simulation |
| https://doi.org/10.1002/cb.18 | Spanish consumers' perceptions of US apparel speciality retailers' products and services |
| https://doi.org/10.1080/08853134.1998.10754120 | Selling and Sales Management in Action : The Constructs of Sales Coaching: Supervisory Feedback, Role Modeling and Trust |
| https://doi.org/10.2501/jar-52-3-286-287 | Measuring Facebook’s Impact on Marketing |
| https://doi.org/10.1177/002224297503900205 | Follow-up Methods, Questionnaire Length, and Market Differences in Mail Surveys |
| https://doi.org/10.1080/13527266.2019.1574868 | Integrated marketing communications, brand equity, and business performance in micro-finance institutions: An emerging market perspective |
| https://doi.org/10.1080/02650487.2019.1620090 | Being funny is not enough: the influence of perceived humor and negative emotional reactions on brand attitudes |
| https://doi.org/10.5713/ajas.14.0329 | Zearalenone Altered the Serum Hormones, Morphologic and Apoptotic Measurements of Genital Organs in Post-weaning Gilts |
| https://doi.org/10.1177/106169340000900205 | The Impact of Sport Sponsorship Activities, Corporate Image, and Prior use on Consumer Purchase Intention |
| https://doi.org/10.1080/08853134.1994.10753972 | Salesperson Failure: Definition, Determinants, and Outcomes |
| https://doi.org/10.1001/jama.2017.11833 | Correcting the Medical Literature: “To Err Is Human, to Correct Divine” |
| https://doi.org/10.1108/qmr-05-2015-0043 | Evaluating the impact of corporate logos towards corporate reputation |
| https://doi.org/10.1057/s10713-020-00055-y | Insurance for economic losses caused by pandemics |
| https://doi.org/10.1097/dcr.0000000000001376 | Diagnosis and Treatment of Rectal Gastrointestinal Stromal Tumors |
| https://doi.org/10.1177/106169340801700103 | A Multidimensional Conceptualization of Brand Community: An Empirical Investigation |
| https://doi.org/10.1177/1524500419866206 | Social Marketing Comes of Age: A Brief History of the Community of Practice, Profession, and Related Associations, With Recommendations for Future Growth |
| https://doi.org/10.1080/08853134.1997.10754106 | Switching Costs in Key Account Relationships |
| https://doi.org/10.1080/08853134.2001.10754270 | The Effects of a Stated Organizational Policy on Inconsistent Disciplinary Action Based on Salesperson Gender and Weight |
| https://doi.org/10.1016/j.fm.2019.03.002 | An organoleptic survey of meads made with lactic acid-producing yeasts |
| https://doi.org/10.3917/entre.103.0067 | “L'effectuation, une approche pragmatique et pragmatiste de l'entrepreneuriat” |
| https://doi.org/10.1002/int.22507 | A novel fuzzy‐based structured framework for sustainable operation and environmental friendly production in coal‐fired power industry |
| https://doi.org/10.1186/1472-6831-6-15 | Behavioral factors to include in guidelines for lifelong oral healthiness: an observational study in Japanese adults |
| https://doi.org/10.1007/s11250-014-0559-8 | Fat and whey supplementation influence milk composition, backfat loss, and reproductive performance in lactating sows |
| https://doi.org/10.1177/002224296402800302 | A New Method for Testing Pricing Decisions |
| https://doi.org/10.1108/qmr-01-2018-0003 | Conceptualizing corporate identity in a dynamic environment |
| https://doi.org/10.1097/dcr.0000000000001797 | Modification of Parks Classification of Cryptoglandular Anal Fistula |
| https://doi.org/10.1177/0972150917693335 | Marketization and Foucault |
| https://doi.org/10.1177/1524500419889141 | The Future of Social Marketing: Let’s Get It in Orbit by 2025! |
| https://doi.org/10.1098/rstb.2022.0061 | Ageing in a collective: the impact of ageing individuals on social network structure |
| https://doi.org/10.1016/j.soscij.2011.06.005 | Somebody versus nobody: An exploration of the role of celebrity status in an election |
| https://doi.org/10.1080/08853134.1984.10754363 | A Comparison of the Impact of Organizational Climate on the Job Satisfaction of Manufacturers' Agents and Company Salespeople: An Exploratory Study |
| https://doi.org/10.1108/qmr-03-2020-0038 | Heritage destination love |
| https://doi.org/10.2514/6.2022-0551 | MEDLI2: MISP Measured Aftbody Aerothermal Environments |
| https://doi.org/10.1097/phm.0000000000001352 | Ultrasound Imaging and Rehabilitation of Muscle Disorders |
| https://doi.org/10.2501/jar-2017-052 | How Brands Can Make Smarter Decisions in Mobile Marketing |
| https://doi.org/10.1002/eahr.500182 | Editors’ Statement on the Responsible Use of Generative AI Technologies in Scholarly Journal Publishing |
| https://doi.org/10.2514/6.2022-0550 | Inverse Estimation of Mars 2020 Entry Aeroheating Environments Using MEDLI2 Flight Data |
| https://doi.org/10.1002/ppap.202200244 | Plasma‐based conversions with in situ product removal |
| https://doi.org/10.26668/businessreview/2023.v8i9.3539 | The Influence of Marketing Strategy and Marketing Mix on Marketing Performance of Ready to Drink Beverages Through Brand Image |
| https://doi.org/10.1080/10528008.2024.2430266 | EXPLORE, IDENTIFY, AND ALIGN: UTILIZING GENERATIVE AI AS A CAREER COACH |
| https://doi.org/10.1108/k-07-2024-1997 | Managerial insights on sustainable practices in today's business: mapping economic, social, cultural, and environmental dimensions and their organizational outcomes |
| https://doi.org/10.1080/10447318.2024.2376357 | The Role of Social Media in Building Islamic Banking Consumer Engagement: Analysing the Impact of Brand Personality Traits and Brand Love |
| https://doi.org/10.1002/nml.4130050204 | Improving direct mail fundraising through segmentation research |
| https://doi.org/10.1097/dcr.0000000000002913 | Diagnosis and Management of Ischemic Colitis |
| https://doi.org/10.1080/02508281.2024.2424627 | The nexus of customer agility and sustainability performance across tourism firms of various sizes |
| https://doi.org/10.1080/02650487.2025.2550817 | Personalization payoff: understanding receptivity to tailored/personalized digital advertising |
| https://doi.org/10.9734/arjass/2023/v19i1417 | Building WOM from Hedonic Experience of Social Media in the Field of Gastronomy |
| https://doi.org/10.1080/23311975.2024.2329042 | Retail mix and retail image amongst women: the mediating role of employee attitude |
| https://doi.org/10.1038/s44185-025-00102-9 | Unlocking the African bioeconomy and strengthening biodiversity conservation through genomics and bioinformatics |
| https://doi.org/10.1080/10496491.2025.2546350 | Building Social Media Brand Engagement: The Role of Content Quality, Source Credibility, and Customer-Based Brand Equity |
| https://doi.org/10.3917/ems.benoi.2020.01.0156 | Genre et marketing |
| https://doi.org/10.1080/02650487.2025.2573534 | The power of storytelling in co-created advertising: a narrative transportation theory perspective |
| https://doi.org/10.1177/23328584251382555 | Policy Boundaries in School Districts: When and How School Mathematics Enters the Policy Conversation |
| https://doi.org/10.4000/ejas.13519 | Coming Out in Poland |
| https://doi.org/10.24857/rgsa.v18n8-160 | Analyzing the Influence of Marketing Strategies on Consumer Behavior in the Fast Fashion Industry: The Case of Zara in Cyprus |
| https://doi.org/10.1186/s40900-025-00771-7 | Doing community involvement care-fully: using an ethic of care to guide involvement in research on women’s health after pregnancy complications and loss |
| https://doi.org/10.1002/brb3.71027 | Epidemiology of Parkinson's Disease in Germany Between 2016 and 2021 Based on Statutory Health Insurance Claims Data |
| https://doi.org/10.1002/csr.70273 | Corporate Social Responsibility and Generation Z Purchase Intentions: A Cross‐National Study |
| https://doi.org/10.5194/aab-68-691-2025 | The evaluation of somatic cell count, microbiological quality and basic composition of sheep milk |
| https://doi.org/10.1177/002224297003400108 | The Growing Responsibilities of Marketing |
| https://doi.org/10.1177/002224298304700205 | Diagnosing the Experience Curve |
| https://doi.org/10.1097/00006454-199601000-00011 | Safety and immunogenicity of one vs. two injections of Oka/Merck varicella vaccine in healthy children |
| https://doi.org/10.1002/dir.4000080304 | CRISP: Customer response based iterative segmentation procedures for response modeling in direct marketing |
| https://doi.org/10.1108/08876049510079871 | Managing consumer expectations of low‐margin, high‐volume services |
| https://doi.org/10.1177/002224379703400110 | An Anatomy of a Decision-Support System for Developing and Launching Line Extensions |
| https://doi.org/10.2307/1250291 | The Growing Responsibilities of Marketing |
| https://doi.org/10.1080/10413209308411304 | The performance profile in practice |
| https://doi.org/10.1080/14783360410001681890 | The Effect of Verbalized Emotions on Loyalty in Written Complaints |
| https://doi.org/10.1177/106169340801700302 | Relationship Marketing in Australian Professional Sport: An Extension of the Shani Framework |
| https://doi.org/10.1108/eum0000000002520 | Using Metaphor to Create More Effective Sales Messages |
| https://doi.org/10.1080/08853134.1989.10754520 | Type A Behavior, Experience, and Salesperson Performance |
| https://doi.org/10.1177/002224297503900316 | A Survey Technique to Measure Demand under Various Pricing Strategies |
| https://doi.org/10.1177/002224377200900419 | Dogmatism and Innovation: A Replication |
| https://doi.org/10.1097/bot.0b013e31819f27aa | Indications for Antibiotic Cement Nails |
| https://doi.org/10.69554/ffom1594 | Marketing return on investment: Seeking clarity for concept and measurement |
| The Optimal Choice of Promotion Vehicles: Front-Loaded or Rear-Loaded Incentives? | |
| https://doi.org/10.3390/su12135352 | Creating a Mind Genomics Wiki for Non-Meat Analogs |
| https://doi.org/10.1016/j.jacr.2014.05.014 | MRI of the Knee and Shoulder Performed Before Radiography |
| https://doi.org/10.1002/jsfa.6350 | A cross‐cultural segmentation of western Balkan consumers: focus on preferences toward traditional fresh cow cheese |
| https://doi.org/10.1037/pag0000478 | Effect of mortality salience on charitable donations: Evidence from a national sample. |
| https://doi.org/10.1300/j026v19n03_02 | Understanding the Role Consumer Involvement Plays in the Effectiveness of Hospital Advertising |
| https://doi.org/10.1080/08853134.1995.10754012 | Selling and Sales Management in Action : The Training of Sales Managers: An Exploratory Study of Sales Management Training Practices |
| https://doi.org/10.1080/08853134.1981.10754199 | Cognitive Biases In Sales Management Evaluations |
| https://doi.org/10.1097/phm.0000000000001391 | Sarcopenia Is Not “Love” |
| https://doi.org/10.1108/jpbm-03-2020-2824 | The bidirectional complementarity between market orientation and launch proficiency affecting new product performance |
| https://doi.org/10.1177/106169340901800107 | Who Knows Bobby Mo? Using Intercollegiate Athletics to Build a University Brand |
| https://doi.org/10.5935/0100-4042.20160046 | INHIBITORY ACTION OF PAPAYA SEED EXTRACTS ON THE CORROSION OF CARBON STEEL IN 1 MOL L−1HCl SOLUTION |
| Formulating the Least Cost Feeding Strategy of a Custom Feeding Programme: A Linear Programming Approach | |
| https://doi.org/10.2514/6.2022-0552 | MEDLI2: MISP Inferred Aerothermal Environment and Flow Transition Assessment |
| https://doi.org/10.3916/c75-2023-08 | Psychosocial factors and low-risk behaviour in ICT use among adolescents |
| https://doi.org/10.1590/s0034-759020200403 | USO DE VIESES COGNITIVOS EM ATIVAÇÕES DE MERCHANDISING E O EFEITO NAS VENDAS NOS SUPERMERCADOS |
| https://doi.org/10.1002/leap.1527 | Three recommended inclusive language guidelines for scholarly publishing: Words matter |
| https://doi.org/10.1080/08961530.2024.2355483 | Assessing the Impact of e-Levy on Perceived Value and Customer Satisfaction of Mobile Money Innovation in Ghana |
| https://doi.org/10.1108/arla-05-2024-0090 | Exploring the determinants of continued use of virtual voice assistants: a UTAUT2 and privacy calculus approach |
| https://doi.org/10.1016/j.jnma.2022.09.005 | Patient engagement and cultural sensitivity as a strategy to improve health inequities: The solutions are as simple as they are complex |
| https://doi.org/10.1177/002224297003400208 | Attitudes of Marketing Executives toward Ethics in Marketing Research |
| https://doi.org/10.1080/08853134.1990.10753819 | Sales Management As An Entrepreneurial Activity |
| https://doi.org/10.1177/002224298304700108 | Effects of Time Compression on Attitudes and Information Processing |
| https://doi.org/10.1016/0030-5073(76)90019-2 | The “greener grass” phenomenon: differential effects of a work context alternative on organizational participation and withdrawal intentions |
| https://doi.org/10.1177/1069031x9800600109 | Executive Insights: International Partnering—A Systematic Framework for Collaborating with Foreign Business Partners |